
Artist Coaching
So your time goes to your art.
I help artists free themselves from what keeps them from their art.
Today, AI can take over much of what eats an artist’s time: paperwork, emails, accounts, communication. Artists who learn to work with it gain what matters most — time to create. I work with artists who want to make AI part of their practice, and I help them do it well.
Where I come from
I come from your world. For more than ten years, I played as an international DJ; I briefly composed, I have kept solid skills as a sound engineer, and I founded a small music label. I have also directed a couple of short films. As a press reporter, I met gallery owners, concert promoters, festival organisers and writers: I know how the art world works, and what the people in it expect.
I also bring what many artists have neither the time nor the taste for: long experience in administration and accounting, a lifelong passion for finance, and intensive daily work with AI since late 2023. And for fifteen years, I coached tennis teams to perform under pressure — all the way to a championship title.
How I work
Every coaching is built around you: your art, your stage, your needs. Together, we choose what matters most.
I work with a small number of artists at a time, and I see each of them as a teammate. Every coaching has a beginning and an end: we set up the tools, routines and AI you need — then you carry on by yourself. If we work well together, I remain available for specific questions later.

How I help
Spirit & creativity
Creation begins in presence. Forty years of meditation on the path of Dzogchen have taught me how to find clarity, listen inwardly and let go of what holds the flow back. We bring that into your creative life — and into the moments when doubt or pressure take over.
Presence & health
Long hours at the easel, the studio desk or the tattoo chair. Body, energy, sleep and a calm mind: the foundations that let creation last. I trained and practised for years as a naturotherapist — together, we build habits that support your work instead of draining it.
AI & tools
AI can take care of your emails, documents and admin, and help you create visuals, captions and presentations. It can also enter your creative process. The tool is the same for everyone; what makes the difference is the artist using it. Your eye, your ear and your craft are what turn AI into art.
Before recommending an AI agent or assistant, I test it myself. For creative tools, we explore together the ones that suit your art.
Communication & press
As a former press reporter, I know what journalists, gallery owners and programmers look for. Together, we clarify your story, your words and your image: press releases, portfolio, social media. This site was built with AI — I help you build yours.
Administration & finance
Invoices, budgets, grant applications, a clear view of your income: I help you set up a simple system that takes a few minutes a week — and that you master yourself.
Every coaching starts with a free first exchange.